Providing your customers with good customer support is very important for a business. Not only is a lack of customer support detrimental to their investment, but it can cost you a lot of money in both wasted and wasted customers. This is because the better the business understands the customer and is able to anticipate the problems they’ll be having, the better it can respond.

In the real world, business owners don’t respond to a problem immediately, but instead use it as a learning opportunity. Because of this, they’ll analyze their situation, decide if there’s a possible solution, and then move ahead with that solution.

The best business owners take their time when facing a customer complaint. They don’t jump on their product because they think a problem might arise, they look into it. The customer service department of the business will take this into account and create a solution that best suits their needs.

Here are some common ways businesses handle customer complaints:

Companies like Salesforce recommend to create a special “customer service line” where customers are made aware of the issue and given the option to resolve it.

Provide a set of “buddy” managers to help customers with their complaints or grievances.

Answer email support tickets to solve issues quickly.

Manage a time-sheet of all customer complaints.

 Help them with their time

Some problems may require extra time on the part of the customer, especially if they are trying to get something done. If the customer needs time to do something for themselves or their friends, you may take the time to assist in getting a date and time to set aside. Ask the customer for specific help if necessary. The goal is to keep the customer comfortable and interested in the purchase, while at the same time getting the job done. You want to get the process right, so don’t ask your customers to do anything they are not comfortable doing. If necessary, provide tips and suggestions for the process. 7. Avoid rude behavior If your customers don’t like you, they will most likely not spend the time they have to. When in doubt, simply don’t do business with a rude customer. 8. Have a “good day” tip Whenever possible, have an “a-okay” tip when you’re out to lunch. It’s a great way to demonstrate that you aren’t just another “grrrl.” 9. Communicate with the customer If you can communicate better than the customer, it will be much easier to get them to buy. Even if you can’t communicate perfectly, you should try to.

So it’s clear that you have to be the nicest customer you can possibly be. If you’re not, you’ll have no chance at all.

It can’t be stressed enough, when we go out to lunch, to take great care to be nice to everyone we encounter.

And it’s equally obvious that you have to actually have been nice to someone to convince them to spend time with you.

I hope that’s obvious, but it’s not a particularly useful lesson for all the people out there who have no idea how to put this principle into practice, and instead live their lives being rude to everyone around them. What’s the point of this?

Communicate without the customer How do you do this? By saying things which, while they may not be useful to you, might at least have the potential to be helpful to the customer you are talking to.